Millions spent, years invested, and no clear answer who will buy it or why. Read on to fix this common growth problem.
Why Smart Teams Stall. And What Strong Leaders Do Differently.
The Funding Mistake That Silently Kills ROI
3 Critical Components to Profitable Innovation
3 Critical Components to Profitable Innovation. Innovation is widely discussed. You may have innovation in your title or be responsible for it in some way. But, what is innovation? Is it really just new technology or is it more than that? How can innovation be more profitable and propel growth? B2B growth adviser, Kelly Lawrence, President of Lawrence Innovation shares the three critical components of successful innovation.
Innovation: The Fastest Route to Sustainable Growth
There is no greater opportunity for leaders to generate sustainable growth than innovation. Done well, innovation generates profitable new business while improving the condition of customers. This article discusses the definition of innovation, typical results, when to innovate, how to innovate and who innovates.
Part 4 of 4: Do You Have The Right Business Model To Grow?
In the current market, 85% of companies are in decline. Four of the common reasons companies -and their new products - fail can be attributed to a lack of marketing science. In part two of this four part series, we provide five indicators to help you identify when a lack of differentiation is preventing you from accelerating growth.
Part 1 of 4: What Is Undermining Your Growth?
Customer Intimacy? 10 Indicators Your Growth Is Being Undermined
In the current market, 85% of companies are in decline. One of the most common reasons companies - and their new products - fail is poor customer intimacy. They are not really in touch with customers through deep dialogue. Here are 10 indicators that your company needs to take action to deepen customer engagement in order to accelerate growth.
